Operating leading retail brands

GrandVision operates 29 retail banners of which most target the mass-market segment in their respective countries. During 2016, five retail banners were rebranded to GrandVision and Solaris.

In some countries we operate a second banner that then serves the mid- to-high market segment, for example, in Belgium, France and the Netherlands. In addition, we operate the international sunglass retail brand Solaris across all markets. The reputation and consumer awareness of our brands contribute to their success and performance. Our local retail banners enjoy high brand awareness which generates traffic into stores, encourages potential purchases and helps build and maintain customer loyalty. Some of our most prominent retail banners are listed in the table below:

Retail banner




Générale d’Optique



Belgium, Cyprus, Czech Republic, France, Greece, Hungary, Portugal, Slovakia


Brazil, China, Italy, Peru


Austria, Belgium, Netherlands

Vision Express

Bahrain, Hungary, India, Ireland, Kuwait, Oman, Poland, Qatar, Saudi Arabia, United Kingdom